Watch and donate as Day One features in our first ever TV appeal on BBC One, 2.15pm, Sunday 27 April 2025.
We’re thrilled to be featured in our very own BBC Lifeline Appeal this April. It’s a huge moment for Day One and an exciting opportunity to reach people who aren’t aware of our services and raise vital funds to help more people rebuild their lives after catastrophic injury.
Thanks to the amazing support from two generous donors, all donations to the appeal, up to £12,500, will be matched. This means your support will be doubled.
Tune in to BBC One at 2:15pm on Sunday 27 April and donate to ensure no one is left to cope on their own after major trauma.
The presenter
We are delighted that TV presenter and former Strictly Come Dancing contestant JJ Chalmers will present our BBC Lifeline Appeal.
JJ is a former Royal Marine Commando whose career was cut short after he suffered life-changing injuries following an IED explosion in Afghanistan.
After years of rehabilitation, JJ went on to compete in the 2014 Invictus Games where he captained the Trike Cycling team and took home three medals. As a spokesperson for the Games JJ got an insight into TV during the publicity rounds, which led him to embark on a broadcasting career.
Since then, JJ has presented numerous TV programmes, including sports coverage of the Olympics, Paralympics, Invictus Games, Commonwealth Games, London Marathon, and Rugby League. He’s also a familiar face on TV shows including Money For Nothing, The Travelling Auctioneers, The One Show and Warship: Life in the Navy.
JJ said: “I’m honoured to present Day One Trauma Support’s BBC Lifeline Appeal. It’s a pleasure to help bring awareness to the charity’s service and invaluable support they provide. I hope you’ll join me in supporting this brilliant charity.”
The stories
Day One’s BBC Lifeline Appeal will be shown on BBC One at 2.15pm on Sunday 27 April, and available to watch for three weeks via the BBC’s website and iPlayer. Times may differ if watching in Scotland, Northern Ireland or Wales.
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Paul Price
Paul was left with catastrophic, life-changing injuries during the Manchester Arena bombing. His partner Elaine, who had been stood beside him in the foyer as they waited to collect his daughter, died at the scene. Paul spent nine months in hospital, and many years recovering. Now, as a Day One volunteer, Paul is helping ensure others like him don’t have to rebuild their life on their own.
Find out more about Paul’s story -
Lily-Mae West
Lily-Mae broke 15 bones in her skull and suffered a brain injury when she was knocked to the floor in a freak zorbing accident while on holiday. She was aged just seven at the time. Her mum Katie was supported by Day One throughout, including when they left hospital and faced a long recovery journey at home.
Find out more about Lily-Mae’s story -
Lucie Maguire
Lucie’s injuries were so severe that doctors compared them to those seen on bomb blast victims. She was run over by a tractor and spent 18 months in hospital with multiple, serious traumatic injuries. Lucie and her family were supported by a Day One Caseworker during her time in hospital.
Find out more about Lucie’s story
Day One’s BBC Lifeline Appeal will be shown on BBC One at 2.15pm on Sunday 27 April, and available to watch for three weeks via the BBC’s website and iPlayer. Times may differ if watching in Scotland, Northern Ireland or Wales.
